PERSONAL INITIATIVES PERSONAL INITIATIVES
Welcome to my Personal Initiatives page! Here, I showcase independent projects, my creative works, and various volunteer activities that fuel my passion and shape my personal growth. This space is a glimpse into the pursuits that inspire me outside of academic and professional realms. Feel free to explore and get a deeper sense of my interests and motivations!
⑲ RUNGCHA-INSTAGRAM POSTS
RUNGCHA PROMOTION POSTS
2024
My recent work with RungCha, a sustainable tea brand, showcases my dedication to mindful design, from developing reusable, chemical-free tea bags to creating visually compelling content that celebrates the beauty of natural ingredients.
For RungCha, I created a series of product visuals and brand messages that highlight the cultural significance and wellness benefits of ingredients like ginseng, goji berries, and red dates. Using a minimalistic style, I infused each piece with elements that reflect both traditional practices and modern aesthetics, fostering a connection between heritage and contemporary wellness.
⑲ RUNGCHA-LOGO DESIGN
RUNGCHA LOGO DESIGN
2025
The logo design process for RungCha centered on capturing the brand's essence of sustainability, culture, and wellness. I started by exploring Thai and Taiwanese cultural motifs, seeking inspiration from natural forms like tea leaves and traditional patterns. After sketching several concepts, I refined the design to a minimal, elegant logo that reflects RungCha's commitment to organic practices and quality. The final logo embodies a sense of calm and purity, resonating with the brand’s mission to offer a mindful tea experience.
② JOSS
CHINA TOWN - BANGKOK
OCT, 2021
This photograph captures the somber beauty of the Ching Ming festival, portraying the delicate interplay of life and death inherent in Buddhist beliefs. Amidst the ashes in a burn bin, the remnants of joss sticks stand as a poignant symbol of the Thai-Chinese cultural heritage, their vibrant red threads a stark contrast against the monochrome palette of loss and remembrance. Through this image, the cycle of birth and rebirth is contemplated, offering a silent homage to the morals and traditions carried across seas and generations by immigrant ancestors. This scene encapsulates a sacred moment of reflection, a connection to roots that withstand the passage of time.
③ JEK
CHINA TOWN - BANGKOK
OCT, 2021
Jek /jāk/ Noun; A derogatory term for those with Chinese heritage, but Thais use it so much, its just a word now.
④PRA(S)
CHINA TOWN - BANGKOK
OCT, 2021
This photograph showcases the serene alignment of Thai Buddha statues within the traditional Chinese architecture of Bangkok's Chinatown, symbolizing the harmonious blend of cultural beliefs and practices. These figures stand within a space that reflects the legacy of Chinese immigrants in Thailand, marrying intricate Thai religious artistry with the distinct structural elements of Chinese design. The image serves as a visual narrative of Thailand's rich cultural tapestry, woven from the threads of Chinese heritage that have found a respectful place in the heart of Thai spirituality.
⑭柴米油盐酱醋茶
CHINA TOWN - BANGKOK
OCT, 2021
In Thailand's Chinatown, the bustling streets are imbued with the essence of traditional Chinese culture, where the "seven things that open the door" hold a revered place in daily life. Amidst the vibrant chaos of the markets and alleys, firewood, rice, oil, salt, sauce, vinegar, and tea are not just commodities but symbols of continuity, connecting Thai-Chinese communities to their ancestral roots. Here, in the heart of Bangkok's Chinatown, these essentials transcend mere sustenance, serving as threads that weave together the fabric of cultural identity and tradition, echoing the timeless rhythm of life.
⑫ FRUITSKOH KOOD - THAILAND
OCT, 2021
Literally took these at breakfast buffets.
It was exotic and authentic, so why not?
⑦ PACKAGING MOCK-UP
Adobe Photoshop and Illustrator - 2020
Came up with a packaging and tea blend for personal project.
⑫ SONGBIRDS AND POMEGRANATES
Recreating Zheng Ling Ling’s work
Medium: Magazine pages, watercolor, 0.5,0.3,0.05 fineline pens.
Dimension: 275x372 mm
Year: 2021
Year: 2021
⑤ DANCING LEAF
COLORED DRAWING PAPER, 14K GOLD LEAF, FLORAL WIRE.
DIMENSION: 25 x 30cm
JAN, 2022
In my artwork, I explore the intricate relationship between nature and technology, creating a dynamic representation of wind through the deliberate placement of wires to capture its essence. The wind serves as a metaphor for spirit, freedom, and the very essence of life. I chose gold to symbolize the warmth and life-giving qualities of sunlight, while also referencing the natural minerals that form the bedrock of our environment. Insect eggs on leaves are depicted to represent nature's role as a nurturing ground for all living beings, highlighting the cyclical journey of life. The intricately cut leaves, interlaced to create a woven texture, signify the inseparable bond between humanity and nature, reminding us of our interconnectedness and interdependence.
⑬ DEAR ANXIETY:
COLORED DRAWING PAPER, MARKERS, PENCILS, MAGAZINE CUT-OUTS, CARDBOARD, PASTEL,
POKER CARDS, FAILED MATH HOMEWORK, AND RECIEPTS.JAN, 2022
Best,
Fiona Chen .